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Glossary

What is SMTP?

Quick Definition
(Simple Mail Transport Protocol) is the universal standard used to send and relay email across the internet. It is the outgoing protocol that allows your mail server to communicate with other servers to deliver message to their final destination.

When you hit send in an email client, a specific sequence of events occurs using the SMTP protocol:

While most people use a shared SMTP service provided by a big tech company, owning your own SMTP relay via Mail-in-a-Box gives you total control over your sender reputation. Most residential and some data center IP addresses are on a permanent Blacklist, meaning big providers will block them automatically. In these cases, we use a trusted SMTP Relay (like SMTP2GO) as a secure bridge. This ensures your mail is delivered using a clean reputation while you maintain full ownership of your data and server environment.

We look for SMTP Authentication errors. This happens when a website tries to send a contact form or a receipt but isn't properly authenticated with the mail server. We ensure that every piece of software on your Digital Foundation uses a secure, encrypted SMTP connection to prevent your emails from being intercepted or spoofed by bad actors.

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